Respond Quickly


Establish parameters on what is timely. If clients have a question and we’re busy and know their question isn’t critical, then we know we can get back to them later. But to them, it’s critical. Scott Sedam, president of TrueNorth Development, says if you allow a customer to go into a weekend with a concern or unanswered question, it’ll screw up the client’s whole weekend. Their myopic view is on that issue. We see it another way. Most customer concerns, in the builder’s opinion, are minor product or process concerns. But to the customer, they’re deeply personal. Wouldn’t you respond quickly to someone you truly Love?

 

Loyalty is Love

Beverly Koehn’s latest book, Loyalty is Love: How to Hold Clients Close for Life, coaches homebuilders, remodelers and industry associates on engineering the ideal customer experience. In this book, you’ll obtain:


  • Tools for coaching employees on how to serve customers from the heart;
  • Strategies for understanding the psychology of customer buying and satisfaction;
  • Tips for protecting yourself from toxic client relationships;
  • Ideas for increasing profitability;
  • Methods to map customer experiences and expectations; and
  • Techniques for winning referrals for the life of your business.


To learn more about Loyalty is Love, click on this link:
Download Loyalty is Love Brochure


To buy copies of Loyalty is Love, click on this link:
Beverly Koehn & Associates | 1000 East Basse Road, Suite 120, San Antonio, TX 78209
Ph: 210-824-3445 | Fax: 210-824-8471 | email: Beverly@bkoehn.com | www.bkoehn.com